What we measured across 116 plumbing companies in Raleigh, NC: how many are missing the map pack, how many lose after-hours calls, and where the booked revenue leaks.
Measured September 6, 2026116 companies scanned
12 of 20 listed hold a pack position4,040 searches a month89% of the market is off the pack
The short version
William Parrish Plumbing holds the top pack position we measured, with 1,932 Google reviews.
3,022 reviews is no guarantee of placement. Kinetico Advanced Water Systems of SENC has them and does not appear in the pack for this search, and 3 of the companies listed here are in the same position.
Homeowners here run about 4,040 searches a month for Plumbing help, which would cost roughly $191,819 a month to buy at $47.48 a click.
72% of the 116 plumbing companies we scanned had no way to book online, and 89% were absent from the local pack.
What we measured across 116 plumbing companies
4,040
Monthly searches for Plumbing help in Raleigh, NC
116
plumbing companies scanned in Raleigh, NC
89%
Not ranking in the local map pack
72%
No way to book online
69%
No after-hours capture
74%
No service-area pages for nearby towns
Also measured across these 116 companies
Share
No click-to-call on mobile
33%
No chat or text intake
95%
No clear booking action above the fold
59%
Reviews not shown on their own site
41%
Median Google rating
4.9
Who you’re up againstWilliam Parrish Plumbing came up most often as the top local competitor across these 116 scans, with about 2,000 Google reviews. That's roughly 35x the 61 reviews the median plumbing company in this market has.
What the market is worth
Homeowners in Raleigh, NC run about 4,040 searches a month for Plumbing help, and the busiest single term is “plumber raleigh” at 3,600. Buying that traffic costs about $47.48 a click right now, so the demand in this market prices at roughly $191,819 a month if you paid for all of it. With 89% of the plumbing companies we scanned absent from the map pack, close to 3,596 of those searches a month resolve without most local companies in the running.
When Raleigh, NC searches for Plumbing
Actual monthly search counts for the twelve months to Jul, summed across the terms homeowners use. Demand runs 3.2 times higher in Aug than in Jul.
How to read this
Raleigh’s demand gets captured at the point of urgency
Plumbing leads often start with a local search and a phone in hand. In Raleigh, 89% of the companies scanned had no map-pack presence, while 82% offered no online booking.
Together, those gaps concentrate demand among companies that appear locally and make the next step easy. A homeowner dealing with a leak, blockage, or failed water heater will usually contact the first credible company that can confirm a response.
That means rankings alone won’t protect revenue. If the call goes unanswered, the form feels slow, or there’s no clear scheduling path, the lead keeps moving. After-hours traffic is especially exposed because a basic contact form gives the customer little confidence that anyone will respond.
The leaks are connected
The same intake problems showed up across the Raleigh market: weak mobile experiences, buried calls to action, no text or chat option, limited after-hours capture, and no visible booking tool.
These issues tend to cluster because they come from the same underlying setup. The website was built as a brochure, while calls, forms, scheduling, and follow-up were added separately. Nobody can see where leads stall because source and spend reporting are also missing.
Local visibility has a similar chain. Thin service-area coverage limits relevance for surrounding towns. Inconsistent review collection slows reputation growth. A median review count of 138 gives owners a useful baseline, but steady recent reviews and strong responses also affect whether a searcher calls.
Start with the path from search to booked job
Open your Google Business Profile and website on a phone. Search the main services you sell from inside your service area. Check whether you appear, whether the listing matches those services, and whether the customer can call or schedule without hunting.
Then test every intake path during business hours and after hours. Track calls, forms, texts, booked jobs, and lead source in one place. Set a clear response process for missed calls and web inquiries.
Once intake is dependable, build review requests into completed-job follow-up. Add service-area pages only for towns you actively serve, with the plumbing work, proof, and contact path made specific to each location.
The 20 most visible plumbing companies in Raleigh, NC
Ordered by position in Google’s local pack for “plumbing Raleigh NC”, then by review count. 12 hold a pack position. Click any column heading to sort.
Pack
Company
Best for
Reviews
Rating
Town pages
Books online
1
William Parrish Plumbing
Top of the local pack
1,932
4.9
18
Yes
4
Poseidon Plumbing LLC
In the pack, books online
99
4.9
0
Yes
6
RRaleigh Water Heater Guys
Holds a pack position
85
5.0
—
—
8
Modern Plumbing and Backflow
Holds a pack position
1,849
4.6
9
—
11
Rooter & Sons Plumbing
In the pack, books online
765
4.9
1
Yes
12
GarriCo Plumbing
Holds a pack position
173
5.0
0
—
13
Midtown Plumbing,LLC
In the pack, books online
598
4.9
0
Yes
15
Out The Door Plumbing
Holds a pack position
470
4.9
1
—
16
Plumbing Fixologist
Holds a pack position
160
4.9
0
—
17
Harrison's Plumbing
Holds a pack position
41
5.0
0
—
19
Matthew's Plumbing Solutions
In the pack, books online
942
4.9
24
Yes
20
HHydro Plumbing and Piping LLC
In the pack, books online
56
5.0
0
Yes
—
Kinetico Advanced Water Systems of SENC
Most reviewed in this market
3,022
5.0
31
Yes
—
Optimal Plumbing Solutions, Inc.
Widest published service area
1,216
4.9
85
—
—
PlumbV Inc.
Books online
1,052
4.8
0
Yes
—
CK's Plumbing & Backflow, LLC
Books online
737
4.9
10
Yes
—
NCWaterHeaters.com
Established local operator
720
4.9
0
—
—
NC Plumbing Pros
Books online
702
4.7
0
Yes
—
Sweetwater Plumbing
Books online
545
4.9
1
Yes
—
Leak Locators
Established local operator
463
4.9
0
—
One caveat on pack position. Google recalculates local
results from the searcher’s own location, so a company can lead its own
suburb and be absent from a search centred on Raleigh. Independent
testing has found local results varying by around 47% between points a mile
apart. Read “not in the pack” as not in it for this one search,
not as invisible.
Company by company
What we measured on each one. “Not advertised” means we did not find it where we looked, which is not the same as the company not offering it.
William Parrish Plumbing
Pack #1
Top of the local pack. Google places William Parrish Plumbing at position 1 of the twenty local results we measured for this search. Its sitemap carries 18 service-area pages for surrounding towns.
Reviews 1,932Rating 4.9Town pages 18Online booking YesServing since 2015
24/7 or emergency serviceSame-day appointmentsFinancingUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 3 pages of their site
What we found
1,932 Google reviews at 4.9
Appears at position 1 in the local pack
18 service-area pages for nearby towns
Poseidon Plumbing LLC
Pack #4
In the pack, books online. Google places Poseidon Plumbing LLC at position 4 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeLicensed and insuredfrom 3 pages of their site
What we found
Appears at position 4 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
R
Raleigh Water Heater Guys
Pack #6
Holds a pack position. Google places Raleigh Water Heater Guys at position 6 of the twenty local results we measured for this search. No booking or scheduling tool was advertised on the homepage.
Reviews 85Rating 5.0Online booking Not advertised
What we found
Appears at position 6 in the local pack
What we did not find
No booking tool found on the homepage
Modern Plumbing and Backflow
Pack #8
Holds a pack position. Google places Modern Plumbing and Backflow at position 8 of the twenty local results we measured for this search. Its sitemap carries 9 service-area pages for surrounding towns. No booking or scheduling tool was advertised on the homepage.
Reviews 1,849Rating 4.6Town pages 9Online booking Not advertised
24/7 or emergency serviceSame-day appointmentsFinancingWarranty or guaranteeFree estimatesUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 5 pages of their site
What we found
1,849 Google reviews at 4.6
Appears at position 8 in the local pack
9 service-area pages for nearby towns
What we did not find
No booking tool found on the homepage
Rooter & Sons Plumbing
Pack #11
In the pack, books online. Google places Rooter & Sons Plumbing at position 11 of the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
24/7 or emergency serviceSame-day appointmentsFinancingUp-front or flat-rate pricingCommercial workHiringfrom 5 pages of their site
What we found
4.9 across 765 reviews
Appears at position 11 in the local pack
Booking or scheduling tool on the homepage
GarriCo Plumbing
Pack #12
Holds a pack position. Google places GarriCo Plumbing at position 12 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 173Rating 5.0Town pages 0Online booking Not advertised
Up-front or flat-rate pricingLicensed and insuredfrom 2 pages of their site
What we found
5.0 across 173 reviews
Appears at position 12 in the local pack
What we did not find
No service-area pages found on the sitemap
No booking tool found on the homepage
Midtown Plumbing,LLC
Pack #13
In the pack, books online. Google places Midtown Plumbing,LLC at position 13 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
Warranty or guaranteeLicensed and insuredfrom 2 pages of their site
What we found
4.9 across 598 reviews
Appears at position 13 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
Out The Door Plumbing
Pack #15
Holds a pack position. Google places Out The Door Plumbing at position 15 of the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns. No booking or scheduling tool was advertised on the homepage.
Reviews 470Rating 4.9Town pages 1Online booking Not advertised
24/7 or emergency serviceFinancingWarranty or guaranteeFree estimatesUp-front or flat-rate pricingHiringfrom 5 pages of their site
What we found
4.9 across 470 reviews
Appears at position 15 in the local pack
What we did not find
No booking tool found on the homepage
Plumbing Fixologist
Pack #16
Holds a pack position. Google places Plumbing Fixologist at position 16 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 160Rating 4.9Town pages 0Online booking Not advertised
24/7 or emergency serviceFree estimatesfrom 1 page of their site
What we found
4.9 across 160 reviews
Appears at position 16 in the local pack
What we did not find
No service-area pages found on the sitemap
No booking tool found on the homepage
Harrison's Plumbing
Pack #17
Holds a pack position. Google places Harrison's Plumbing at position 17 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 41Rating 5.0Town pages 0Online booking Not advertised
Same-day appointmentsWarranty or guaranteeFree estimatesUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 3 pages of their site
What we found
Appears at position 17 in the local pack
What we did not find
No service-area pages found on the sitemap
No booking tool found on the homepage
Matthew's Plumbing Solutions
Pack #19
In the pack, books online. Google places Matthew's Plumbing Solutions at position 19 of the twenty local results we measured for this search. Its sitemap carries 24 service-area pages for surrounding towns.
Reviews 942Rating 4.9Town pages 24Online booking YesServing since 2017
Same-day appointmentsFinancingUp-front or flat-rate pricingCommercial workfrom 5 pages of their site
What we found
4.9 across 942 reviews
Appears at position 19 in the local pack
24 service-area pages for nearby towns
H
Hydro Plumbing and Piping LLC
Pack #20
In the pack, books online. Google places Hydro Plumbing and Piping LLC at position 20 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
24/7 or emergency serviceWarranty or guaranteeFree estimatesLicensed and insuredfrom 1 page of their site
What we found
Appears at position 20 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
Kinetico Advanced Water Systems of SENC
Not in pack
Most reviewed in this market. Kinetico Advanced Water Systems of SENC did not appear in the twenty local results we measured for this search. Its sitemap carries 31 service-area pages for surrounding towns.
Reviews 3,022Rating 5.0Town pages 31Online booking YesServing since 1986
24/7 or emergency serviceMaintenance plan or membershipWarranty or guaranteeCommercial workfrom 4 pages of their site
What we found
3,022 Google reviews at 5.0
31 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Optimal Plumbing Solutions, Inc.
Not in pack
Widest published service area. Optimal Plumbing Solutions, Inc. did not appear in the twenty local results we measured for this search. Its sitemap carries 85 service-area pages for surrounding towns. No booking or scheduling tool was advertised on the homepage.
Reviews 1,216Rating 4.9Town pages 85Online booking Not advertisedServing since 2018
24/7 or emergency serviceSame-day appointmentsFinancingWarranty or guaranteeUp-front or flat-rate pricingLicensed and insuredfrom 5 pages of their site
What we found
1,216 Google reviews at 4.9
85 service-area pages for nearby towns
What we did not find
Not in the twenty local results for this search
No booking tool found on the homepage
PlumbV Inc.
Not in pack
Books online. PlumbV Inc. did not appear in the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
Reviews 1,052Rating 4.8Town pages 0Online booking YesServing since 1955
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingfrom 3 pages of their site
What we found
1,052 Google reviews at 4.8
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
No service-area pages found on the sitemap
CK's Plumbing & Backflow, LLC
Not in pack
Books online. CK's Plumbing & Backflow, LLC did not appear in the twenty local results we measured for this search. Its sitemap carries 10 service-area pages for surrounding towns.
Reviews 737Rating 4.9Town pages 10Online booking YesServing since 2010
24/7 or emergency serviceFinancingLicensed and insuredCommercial workfrom 5 pages of their site
What we found
4.9 across 737 reviews
10 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
NCWaterHeaters.com
Not in pack
Established local operator. NCWaterHeaters.com did not appear in the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 720Rating 4.9Town pages 0Online booking Not advertisedServing since 2013
Same-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeFree estimatesCommercial workHiringfrom 5 pages of their site
What we found
4.9 across 720 reviews
What we did not find
Not in the twenty local results for this search
No service-area pages found on the sitemap
No booking tool found on the homepage
NC Plumbing Pros
Not in pack
Books online. NC Plumbing Pros did not appear in the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
Reviews 702Rating 4.7Town pages 0Online booking YesServing since 2000
Same-day appointmentsFree estimatesUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 3 pages of their site
What we found
4.7 across 702 reviews
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
No service-area pages found on the sitemap
Sweetwater Plumbing
Not in pack
Books online. Sweetwater Plumbing did not appear in the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
24/7 or emergency serviceFinancingUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 5 pages of their site
What we found
4.9 across 545 reviews
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Leak Locators
Not in pack
Established local operator. Leak Locators did not appear in the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 463Rating 4.9Town pages 0Online booking Not advertisedServing since 2006
24/7 or emergency serviceFree estimatesCommercial workfrom 3 pages of their site
What we found
4.9 across 463 reviews
What we did not find
Not in the twenty local results for this search
No service-area pages found on the sitemap
No booking tool found on the homepage
Method
We found every plumbing company listed on Google within 30km of
Raleigh, NC carrying more than 10 reviews and a working website, then read
each site and checked each company against Google’s local results.
116 companies here; 116 of them are in
the percentages above.
Pack position is the company’s place in the twenty-result
local finder for “plumbing Raleigh
NC”. Each position is assigned to one business; where two
companies could equally claim one, neither is given it.
Town pages counts service-area pages on the company’s own
sitemap. Online booking means a booking or scheduling tool was on
the homepage. Reviews and rating are Google’s.
Search volumes and click costs are Google Ads’ own figures, and a demand
value is what that traffic would cost to buy, not revenue anyone earned.
Nobody paid to be listed or ranked here, and no listing was excluded on
request. We publish only what we measured directly.
Common questions about Plumbing in Raleigh, NC
How much revenue does a plumbing company in Raleigh, NC lose to missed calls?
It depends on ticket size and call volume, which is why we measure it per business rather than quoting an average. Across the 116 plumbing companies we scanned in Raleigh, NC, 72% had no way for a customer to book outside business hours.
Why do plumbing companies in Raleigh, NC not show up in the map pack?
Usually incomplete or unverified Google Business Profiles, thin review velocity, and no service-area pages. 89% of the plumbing companies we scanned in Raleigh, NC were not appearing in the local pack for their core service terms.
