What we measured across 122 HVAC companies in Louisville, KY: how many are missing the map pack, how many lose after-hours calls, and where the booked revenue leaks.
Measured September 6, 2026122 companies scanned
12 of 20 listed hold a pack position2,630 searches a month90% of the market is off the pack
The short version
A+ Derr Heating & Cooling holds the top pack position we measured, with 2,334 Google reviews.
9,141 reviews is no guarantee of placement. Dauenhauer Plumbing Heating Air & Electric has them and does not appear in the pack for this search, and 6 of the companies listed here are in the same position.
Homeowners here run about 2,630 searches a month for HVAC help, which would cost roughly $125,766 a month to buy at $47.82 a click.
62% of the 122 HVAC companies we scanned had no way to book online, and 90% were absent from the local pack.
What we measured across 122 HVAC companies
2,630
Monthly searches for HVAC help in Louisville, KY
122
HVAC companies scanned in Louisville, KY
90%
Not ranking in the local map pack
62%
No way to book online
58%
No after-hours capture
68%
No service-area pages for nearby towns
Also measured across these 122 companies
Share
No click-to-call on mobile
30%
No chat or text intake
89%
No clear booking action above the fold
66%
Reviews not shown on their own site
30%
Median Google rating
4.8
Who you’re up againstPrudential Heating & Air Conditioning came up most often as the top local competitor across these 122 scans, with about 787 Google reviews. That's roughly 8x the 100 reviews the median HVAC company in this market has.
What the market is worth
Homeowners in Louisville, KY run about 2,630 searches a month for HVAC help, and the busiest single term is “ac repair louisville” at 720. Buying that traffic costs about $47.82 a click right now, so the demand in this market prices at roughly $125,766 a month if you paid for all of it. With 90% of the HVAC companies we scanned absent from the map pack, close to 2,367 of those searches a month resolve without most local companies in the running.
When Louisville, KY searches for HVAC
Actual monthly search counts for the twelve months to Jul, summed across the terms homeowners use. Demand runs 7.6 times higher in Aug than in Dec.
How to read this
Demand is won before the phone rings
Louisville homeowners searching for HVAC help are usually choosing from the companies they can find quickly, trust quickly, and contact from a phone.
With 90% of the scanned companies absent from the map pack and 76% lacking online booking, much of the market leaves that path unfinished. A company may have solid technicians and a known local name, yet still miss demand at the exact moment a homeowner is ready to schedule.
That concentrates opportunity around businesses with strong local visibility and low-friction intake. Calls still matter, but homeowners searching after hours or comparing several providers may move on when the only option is a generic form.
The leaks tend to travel together
The common problems here look connected. Sites that aren’t built around mobile use also tend to bury the call button, omit text intake, and offer no clear scheduling path. Weak service-area coverage limits visibility outside the core city. Inconsistent review collection makes it harder to build local trust over time.
Behind the website, the same companies often show little evidence of lead-source reporting or a connected field-service system. That creates an operating blind spot. Marketing spend generates calls and forms, but ownership can’t clearly see which source produced a booked job, which inquiries went unanswered, or how quickly the office responded.
The median review count of 145 gives some companies a credible base. It may still be difficult to compete consistently when established operators keep collecting reviews while others rely on occasional customer requests.
Start with the path to a booked call
First, run the actual customer journey from a mobile phone. Search the main HVAC terms, check whether the company appears locally, open the site, and try to schedule service.
Then inspect the handoffs. The call button should be immediate. Text and booking options should be visible. After-hours inquiries need a clear next step and a defined follow-up process.
Finally, connect each lead source to an outcome. Track calls, forms, texts, booked appointments, and completed work in one reporting view. That’ll show whether the first constraint is visibility, intake, office follow-up, or dispatch capacity. Fixing the wrong stage can increase spend while leaving booked revenue flat.
The 20 most visible HVAC companies in Louisville, KY
Ordered by position in Google’s local pack for “hvac Louisville KY”, then by review count. 12 hold a pack position. Click any column heading to sort.
Pack
Company
Best for
Reviews
Rating
Town pages
Books online
1
A+ Derr Heating & Cooling
Widest published service area
2,334
4.8
114
Yes
2
JJarboe's Heating, Cooling, Plumbing & Electrical
In the pack, books online
5,940
4.8
101
Yes
3
Prudential Heating & Air Conditioning
In the pack, books online
762
4.8
1
Yes
4
Element Air Heating and Cooling
In the pack, books online
581
4.9
0
Yes
5
Air Comfort of KY
In the pack, books online
376
4.9
0
Yes
6
AAutomatic Air Corporation
Holds a pack position
50
4.8
0
—
7
SStivers
Holds a pack position
466
4.9
0
—
8
Tom Drexler Plumbing, Air & Electric
In the pack, books online
1,509
4.7
21
Yes
11
BBryant Heating, Cooling, Plumbing & Electric
In the pack, books online
1,332
4.8
65
Yes
12
5 Star Comfort
In the pack, books online
84
5.0
0
Yes
16
Sal's Heating & Cooling, Plumbing & Sewer
In the pack, books online
554
4.7
1
Yes
17
One Choice Mechanical
In the pack, books online
1,199
4.9
19
Yes
—
Dauenhauer Plumbing Heating Air & Electric
Most reviewed in this market
9,141
4.8
11
Yes
—
Maeser Master Services
Highest rated with real volume
5,683
4.9
26
Yes
—
Absolute Services
Heavily reviewed, outside the pack
4,816
4.8
37
Yes
—
Greenwell Plumbing Heating & Air
Heavily reviewed, outside the pack
4,668
4.8
22
Yes
—
BJ Heating & Cooling
Books online
1,488
4.9
1
Yes
—
EElite
Established local operator
1,122
4.6
0
—
—
Allgeier Air
Books online
888
4.9
1
Yes
—
Allegiance Heating & Air
Books online
726
4.9
21
Yes
One caveat on pack position. Google recalculates local
results from the searcher’s own location, so a company can lead its own
suburb and be absent from a search centred on Louisville. Independent
testing has found local results varying by around 47% between points a mile
apart. Read “not in the pack” as not in it for this one search,
not as invisible.
Company by company
What we measured on each one. “Not advertised” means we did not find it where we looked, which is not the same as the company not offering it.
A+ Derr Heating & Cooling
Pack #1
Widest published service area. Google places A+ Derr Heating & Cooling at position 1 of the twenty local results we measured for this search. Its sitemap carries 114 service-area pages for surrounding towns.
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeFree estimatesUp-front or flat-rate pricingLicensed and insuredHiringfrom 5 pages of their site
What we found
2,334 Google reviews at 4.8
Appears at position 1 in the local pack
114 service-area pages for nearby towns
J
Jarboe's Heating, Cooling, Plumbing & Electrical
Pack #2
In the pack, books online. Google places Jarboe's Heating, Cooling, Plumbing & Electrical at position 2 of the twenty local results we measured for this search. Its sitemap carries 101 service-area pages for surrounding towns.
Reviews 5,940Rating 4.8Town pages 101Online booking YesServing since 1986
24/7 or emergency serviceFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingfrom 3 pages of their site
What we found
5,940 Google reviews at 4.8
Appears at position 2 in the local pack
101 service-area pages for nearby towns
Prudential Heating & Air Conditioning
Pack #3
In the pack, books online. Google places Prudential Heating & Air Conditioning at position 3 of the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
Reviews 762Rating 4.8Town pages 1Online booking YesServing since 1947
24/7 or emergency serviceWarranty or guaranteeFree estimatesCommercial workHiringfrom 5 pages of their site
What we found
4.8 across 762 reviews
Appears at position 3 in the local pack
Booking or scheduling tool on the homepage
Element Air Heating and Cooling
Pack #4
In the pack, books online. Google places Element Air Heating and Cooling at position 4 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
24/7 or emergency serviceFinancingMaintenance plan or membershipCommercial workfrom 2 pages of their site
What we found
4.9 across 581 reviews
Appears at position 4 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
Air Comfort of KY
Pack #5
In the pack, books online. Google places Air Comfort of KY at position 5 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
Reviews 376Rating 4.9Town pages 0Online booking YesServing since 1976
FinancingWarranty or guaranteeCommercial workfrom 2 pages of their site
What we found
4.9 across 376 reviews
Appears at position 5 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
A
Automatic Air Corporation
Pack #6
Holds a pack position. Google places Automatic Air Corporation at position 6 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 50Rating 4.8Town pages 0Online booking Not advertised
24/7 or emergency serviceCommercial workHiringfrom 3 pages of their site
What we found
Appears at position 6 in the local pack
What we did not find
No service-area pages found on the sitemap
No booking tool found on the homepage
S
Stivers
Pack #7
Holds a pack position. Google places Stivers at position 7 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 466Rating 4.9Town pages 0Online booking Not advertised
FinancingWarranty or guaranteefrom 5 pages of their site
What we found
4.9 across 466 reviews
Appears at position 7 in the local pack
What we did not find
No service-area pages found on the sitemap
No booking tool found on the homepage
Tom Drexler Plumbing, Air & Electric
Pack #8
In the pack, books online. Google places Tom Drexler Plumbing, Air & Electric at position 8 of the twenty local results we measured for this search. Its sitemap carries 21 service-area pages for surrounding towns.
Reviews 1,509Rating 4.7Town pages 21Online booking YesServing since 1982
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingLicensed and insuredHiringfrom 4 pages of their site
What we found
1,509 Google reviews at 4.7
Appears at position 8 in the local pack
21 service-area pages for nearby towns
B
Bryant Heating, Cooling, Plumbing & Electric
Pack #11
In the pack, books online. Google places Bryant Heating, Cooling, Plumbing & Electric at position 11 of the twenty local results we measured for this search. Its sitemap carries 65 service-area pages for surrounding towns.
Reviews 1,332Rating 4.8Town pages 65Online booking YesServing since 1940
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeFree estimatesUp-front or flat-rate pricingfrom 5 pages of their site
What we found
1,332 Google reviews at 4.8
Appears at position 11 in the local pack
65 service-area pages for nearby towns
5 Star Comfort
Pack #12
In the pack, books online. Google places 5 Star Comfort at position 12 of the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site.
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeFree estimatesUp-front or flat-rate pricingLicensed and insuredCommercial workHiringfrom 5 pages of their site
What we found
Appears at position 12 in the local pack
Booking or scheduling tool on the homepage
What we did not find
No service-area pages found on the sitemap
Sal's Heating & Cooling, Plumbing & Sewer
Pack #16
In the pack, books online. Google places Sal's Heating & Cooling, Plumbing & Sewer at position 16 of the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
Reviews 554Rating 4.7Town pages 1Online booking YesServing since 1975
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeFree estimatesUp-front or flat-rate pricingLicensed and insuredHiringfrom 3 pages of their site
What we found
4.7 across 554 reviews
Appears at position 16 in the local pack
Booking or scheduling tool on the homepage
One Choice Mechanical
Pack #17
In the pack, books online. Google places One Choice Mechanical at position 17 of the twenty local results we measured for this search. Its sitemap carries 19 service-area pages for surrounding towns.
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingCommercial workfrom 5 pages of their site
What we found
1,199 Google reviews at 4.9
Appears at position 17 in the local pack
19 service-area pages for nearby towns
Dauenhauer Plumbing Heating Air & Electric
Not in pack
Most reviewed in this market. Dauenhauer Plumbing Heating Air & Electric did not appear in the twenty local results we measured for this search. Its sitemap carries 11 service-area pages for surrounding towns.
Reviews 9,141Rating 4.8Town pages 11Online booking YesServing since 1958
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingLicensed and insuredCommercial workfrom 5 pages of their site
What we found
9,141 Google reviews at 4.8
11 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Maeser Master Services
Not in pack
Highest rated with real volume. Maeser Master Services did not appear in the twenty local results we measured for this search. Its sitemap carries 26 service-area pages for surrounding towns.
Reviews 5,683Rating 4.9Town pages 26Online booking YesServing since 1975
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeCommercial workHiringfrom 5 pages of their site
What we found
5,683 Google reviews at 4.9
26 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Absolute Services
Not in pack
Heavily reviewed, outside the pack. Absolute Services did not appear in the twenty local results we measured for this search. Its sitemap carries 37 service-area pages for surrounding towns.
Reviews 4,816Rating 4.8Town pages 37Online booking YesServing since 2008
Financingfrom 5 pages of their site
What we found
4,816 Google reviews at 4.8
37 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Greenwell Plumbing Heating & Air
Not in pack
Heavily reviewed, outside the pack. Greenwell Plumbing Heating & Air did not appear in the twenty local results we measured for this search. Its sitemap carries 22 service-area pages for surrounding towns.
24/7 or emergency serviceSame-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeCommercial workfrom 5 pages of their site
What we found
4,668 Google reviews at 4.8
22 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
BJ Heating & Cooling
Not in pack
Books online. BJ Heating & Cooling did not appear in the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
FinancingUp-front or flat-rate pricingLicensed and insuredfrom 4 pages of their site
What we found
1,488 Google reviews at 4.9
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
E
Elite
Not in pack
Established local operator. Elite did not appear in the twenty local results we measured for this search. We found no service-area pages for surrounding towns on its site. No booking or scheduling tool was advertised on the homepage.
Reviews 1,122Rating 4.6Town pages 0Online booking Not advertised
24/7 or emergency serviceFinancingCommercial workfrom 4 pages of their site
What we found
1,122 Google reviews at 4.6
What we did not find
Not in the twenty local results for this search
No service-area pages found on the sitemap
No booking tool found on the homepage
Allgeier Air
Not in pack
Books online. Allgeier Air did not appear in the twenty local results we measured for this search. Its sitemap carries 1 service-area page for surrounding towns.
24/7 or emergency serviceFinancingMaintenance plan or membershipWarranty or guaranteeUp-front or flat-rate pricingCommercial workfrom 5 pages of their site
What we found
4.9 across 888 reviews
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Allegiance Heating & Air
Not in pack
Books online. Allegiance Heating & Air did not appear in the twenty local results we measured for this search. Its sitemap carries 21 service-area pages for surrounding towns.
Same-day appointmentsFinancingMaintenance plan or membershipWarranty or guaranteeCommercial workHiringfrom 5 pages of their site
What we found
4.9 across 726 reviews
21 service-area pages for nearby towns
Booking or scheduling tool on the homepage
What we did not find
Not in the twenty local results for this search
Method
We found every HVAC company listed on Google within 30km of
Louisville, KY carrying more than 10 reviews and a working website, then read
each site and checked each company against Google’s local results.
122 companies here; 122 of them are in
the percentages above.
Pack position is the company’s place in the twenty-result
local finder for “hvac Louisville
KY”. Each position is assigned to one business; where two
companies could equally claim one, neither is given it.
Town pages counts service-area pages on the company’s own
sitemap. Online booking means a booking or scheduling tool was on
the homepage. Reviews and rating are Google’s.
Search volumes and click costs are Google Ads’ own figures, and a demand
value is what that traffic would cost to buy, not revenue anyone earned.
Nobody paid to be listed or ranked here, and no listing was excluded on
request. We publish only what we measured directly.
Common questions about HVAC in Louisville, KY
How much revenue does an HVAC company in Louisville, KY lose to missed calls?
It depends on ticket size and call volume, which is why we measure it per business rather than quoting an average. Across the 122 HVAC companies we scanned in Louisville, KY, 62% had no way for a customer to book outside business hours.
Why do HVAC companies in Louisville, KY not show up in the map pack?
Usually incomplete or unverified Google Business Profiles, thin review velocity, and no service-area pages. 90% of the HVAC companies we scanned in Louisville, KY were not appearing in the local pack for their core service terms.
